Five Tough Lessons

In this post my friend and mentor John Forde discusses a very important area for you. Life experience. So many people, ignore the wisdom of others who have already trodden a path of mistakes, readjustments, perhaps a few more mistakes, until final glory. Instead of...

10 Steps to Exploding Your Revenues and Profits

1. Define Your Mission 2. Identify Your Ideal Prospect 3. Identify Your Best Introductory Product 4. Identify Your Best Introductory Offer 5. Identify Your Best Medium 6. Calculate Your Break Break-Even Response Rate 7. Craft Your Introductory Messaging 8. Set Up...

Glossary of Copywriting Terms

My Glossary of Copywriting Terms Here is my list of copywriting terms or copywriting terminology if you will. I’m sure you’ll know some of them, others you might have heard of but not sure what they mean, others might be completely new. It would be a good idea if you...